Male Groups of Friends to Cheers to Adventure With High Camp Flasks
Requirements
High Camp Flasks is looking for up to 15 creators for our Firelight Flask campaign showing male groups of friends (groups of 3-6 would be ideal) enjoying the outdoors together. Each creator will receive a free Firelight 750 Flask ($129 value). Need more than one flask for your group? Let us know in your application!
High Camp Flasks is a barware brand creating products built with an elevated drinking experience in mind. Our Firelight 750 Flask is our flagship product that launched our brand allowing you to mix and enjoy your favorite drinks from cabin to campfire — it’s perfect for cocktails/mocktails or your favorite spirits.
This flask is designed to be shared, and intended for social situations with a group dynamic. We’d love to see how you and your group of friends enjoy celebrating together and sharing experiences in the outdoors.
Content deliverables:
- One video (60 seconds or less)
- One still image
Deliverable Deadline: May 20, 2024
We will select our top 3 creators to pay each $150 to post their video/content on their personal feeds as well (or as a collaborator post with High Camp Flasks).
Helpful information about the product for content creation:
The Problems This Product Solves
When you drink outside you typically drink cheaper spirits or you drink nicer spirits out of cheaper products…like the infamous red solo cup. The Firelight Flask eliminates the need to sacrifice. Now you can enjoy a bar quality experience—with an unbreakable all-in-one adventure flask—that you can to pack and share drinks anywhere.
Simplify your carry to the beach, pool, campfire and so much more. Why lug a cooler, ice, cups and your drinks when you can just bring the Firelight Flask 750.
Value Prop: 24-Temperature controlled flask | Value promise: your spirits or cocktails will be perfectly chilled (or kept warm) for up to 24-hours
Value Prop: 750ml capacity + 2 integrated tumblers | Value promise: You can enjoy bar-quality drinks anywhere, share with friends, and skip the single-use disposable cups and toting around breakable glass bottles.
Value Prop: Wide, easy-fill opening | Value Promise: No funnel required, no-drip pour
Value Prop: Premium Stainless Steel Construction | Value Promise: No negative impact to the flavor of your drinks, and easy to clean with a simple rinse. You can now take your favorite premium spirits anywhere without concern for degradation of the product.
Hook Concepts
- This is what I’ve been missing for nights around the campfire. Now I can mix and share my favorite cocktails.
- I love to share a few drinks and swap stories around the campfire. Thanks to this flask, I can elevate my campfire cocktails to a whole new level.
- I love to share a few drinks and swap stories around the campfire. But i could skip the cheap canned beer, i’m more of a cocktail guy. Thankfully I found this super cool flask…
Creative Notes
- Videos should have a “face.” At some point in the final deliverable you should be speaking to the camera or clearly be the “subject” of the video.
- Show how our products will make the prospective customer's life better, i.e. Does this video help the customer understand how this product will solve a problem they have or improve an experience they are having or plan to have?
- Record your video vertically
- Drink responsibly. It should go without saying, but our products are to be used responsibly. We do not condone binge drinking, driving while intoxicated, or any other illegal or inappropriate activity. Always focus on the quality of an experience vs. the amount of consumption
- Please don’t include competitor brands in your content
- *IMPORTANT* Please don’t put carbonated beverages in the flask